How to Unfollow Everyone on Instagram (The Smart Way)

Posted on 3rd Aug, 2025.

TL;DR (The Short Version)

There's no mass unfollow button on Instagram.
You'll need to unfollow accounts one at a time, but do it over a few days so the activity doesn't flag as suspicious.
Read on for more tips on unfollowing all followers!

So, you're ready to detox your digitals, or maybe you just want to start from scratch, or repurpose your profile to that of an influencer.

Unfollowing everyone might sound extreme, but it’s becoming more common, so we've put together a guide on how to do it safely and efficiently. Let's get into it.

Step-by-Step: Manually Unfollowing Everyone

Unfortunately, Instagram doesn’t offer a “mass unfollow” button; you’ll need to go through accounts individually. Here’s how:

Open the Instagram app.
Go to your profile.
Tap on the “Following” count near the top.
Scroll through the list. Tap “Following” next to each name to unfollow.
Confirm if prompted.

Repeat this process until your following count hits zero (or your desired number). Be aware that Instagram does monitor unusual activity. If you unfollow too many accounts too quickly, your account may get temporarily restricted or flagged as spammy. To avoid this happening, stick to unfollowing 50-100 accounts per day.

Can You Use Third-Party Apps or Bots?

There are third-party tools and browser extensions that promise mass unfollowing, such as:

Cleaner for Instagram (Android/iOS)
Mass Unfollow for Instagram
Chrome extensions (not always reliable).

However, always be careful using third-party cleaners, as they can compromise your security or flag suspicious information to Instagram. The most reliable third-party service providers will never ask for your log-in details, like Smikky.

How to Create a Cleaner Feed

If you don’t want to unfollow everyone but want a fresh start, you can simply unfollow your 'Least Interacted With' list, mute accounts instead of unfollowing them, or keep your account organised with Close Friends for Stories. You can also try and even out your following list with your follower count, so you're not following more people than are following you.

Frequently Asked Questions

How do I unfollow everyone at once on Instagram?

Instagram doesn’t currently offer a built-in feature to unfollow everyone at once. If you're hoping to do a full clean-out, you’ll need to manually unfollow users one by one:

Go to your profile.
Tap on your Following list.
Tap the Following button next to each account to unfollow.

It’s time-consuming, yes, but it’s the safest and most reliable method.

Will Instagram ban me for mass unfollowing?

Not exactly, but it can restrict your account temporarily. Instagram has automated systems that detect suspicious behaviour, like unfollowing hundreds of accounts in a short time. If you exceed daily limits, you may experience a temporary block, warning about spammy activity, or a shadowban.

To stay safe:

Limit yourself to around 50–100 unfollows per day.
Avoid using bots or third-party unfollow apps.
Take natural breaks between unfollowing sessions.

While there's no way to unfollow all your following list at once, unfollowing manually over a few days is safe and easy, just time-consuming.

Need more tips on getting the most out of Insta? We've got plenty on our blog's How-to section.