How Do You Get More Followers On Instagram?

Posted on 21st Mar, 2025.

TL;DR (The Short Version)

Boosting your Instagram follower count is a must for monetising your platform and making Instagram a career.
Easy ways to boost your follower count include finding a niche, buying followers, optimising your profile, and posting 3-5 times per week.
Read on for more tips!

Instagram is arguably the OG influencer platform. This huge social media platform with billions of users has spawned some of the world's biggest influencer stars, and shot celebrities like the Kardashians to a whole new level of fame.

But unlike TikTok, Instagram is less about breaking the internet with one viral video, and more about slowly and steadily growing your online presence with dedication to good content. So, with increasing competition, how exactly do you stand out and attract more followers? Here’s a comprehensive guide to growing your Instagram audience effectively.

Let's get into it.

1. Find a Niche

Unlike TikTok, where plenty of the biggest creators simply chat to the camera, Instagram influencers tend to always have a niche. Some of the most popular include food, fashion, and travel, but there are plenty of comedy video creators on the app, too. It's best to choose a niche you know a lot about so you can authentically create content that actually adds value.

2. Optimise Your Profile

Your Instagram profile is the first impression people get of you, and the first thing people will check out if they see a post or video they like, so it needs to be inviting and informative. It should encapsulate your video from just one look. To optimise your profile, choose a recognisable username that is simple and relevant to your brand. Use a high-quality profile picture, ideally a professional image or your brand logo.

Write a compelling (but concise) bio that clearly describes what you do and includes a call-to-action (CTA) like “Follow for daily fashion tips.” You can also add a link to your bio, whether it’s your website, a blog, or a link-in-bio tool, so followers have a way to learn more about you.

3. Buy Followers

If you're new to Instagram and looking for an initial boost to your profile, buying followers is quick and effective. With more followers, your content is more likely to show up in others' feeds, helping you attract organic engagement over time. This is especially helpful for smaller creators.

Since the Instagram algorithm prioritises already popular content, you can struggle to get started without a kick-start from Instagram followers to help you get noticed. You can also buy likes and views for optimum success.

4. Prioritise Video Content

While Instagram was originally an image sharing platform, more creators tend to go viral these days for making Reels. Create engaging Reels that are short, entertaining, and informative to reach a wider audience, and couple these with image carousels for best results.

Videos should be short enough to be engaging but long enough to be informative, but the most important thing to do is cut the fluff. Hooking viewers within the first three seconds also works well as a device for boosting watchability.

5. Post Stories

Stories are for content that's fun or engaging enough to share but not important enough to warrant its own post. These might include snippets into your life, such as your outfit of the day or dinner plans. To utilise Stories to their max, highlight your best Stories by curating them into Highlights to showcase your brand or expertise and use Instagram’s “Close Friends” feature to offer exclusive content to your most loyal followers.

6. Upload Consistently

Content is king on Instagram. To attract and retain followers, you must regularly post high-quality content that engages your audience. Stick to a posting schedule, aiming for at least 3-5 posts per week, to keep your followers engaged. Use engaging captions that complement your visuals, tell a story, or encourage interaction with every post.

Carousel posts are a great way to share multiple images or videos in a single post, increasing engagement, so factor these into your posting schedule.

7. Interact With Others in the Same Niche

Following, liking, and commenting on the content of others in the same niche can mean they do the same for you, which boosts your engagement and helps you get noticed. You could even collaborate on content with creators of a similar size, benefiting you both.

Frequently Asked Questions

How to easily get 1000 followers on Instagram?

The quickest and most effective way to immediately gain 1000 followers is to purchase them from a reliable provider like Smikky that supplies follows and engagement from real, active users. Other methods include posting high-quality content consistently and engaging with your audience. Use relevant hashtags to reach a broader audience, and don’t forget to interact with other users (especially those within your niche) by liking, commenting, and following back.

Why is my Instagram reach so low?

Low Instagram reach can happen for several reasons. It could be due to the Instagram algorithm limiting the visibility of your posts because of low engagement or inconsistent posting. Another common reason is using ineffective hashtags or not reaching your target audience, which tends to happen if you don't narrow down to a niche. If your account has a lot of inactive followers, it can also negatively impact your reach.

Try increasing engagement by posting more frequently, interacting with your followers, and reviewing your hashtag strategy to better connect with users interested in your content. Plus, buying your first few thousand followers can give you a headstart.

Growing your Instagram following requires a combination of strategy, creativity, and consistency. By optimising your profile, creating engaging content, buying engagement from a reliable source, and engaging with your audience, you can steadily build a loyal following.